# Tulu Health > Tulu Health is the operating system for the longevity economy. It builds the Patient Twin — a single, continuously updating profile per patient — and four AI services on top of it that turn patient interactions into retained revenue for longevity clinics, med spas, and membership-based practices. A Clinic Operations layer (worklist, campaigns, clinic pulse, capacity, membership, compliance, and outcomes) runs the business on top of the same Twin. The model is Services-as-Software: Tulu Health sells outcomes, not software seats. Physician-founded. ## About - Company: Tulu Health, Inc. - Category: Health technology / healthcare AI - Model: Services-as-Software (sells outcomes, not software licenses) - Tagline: The operating system for the longevity economy. - Website: https://www.tuluhealth.com - LinkedIn: https://www.linkedin.com/company/tuluhealth/ - Offices: New Delhi, India (hello@tuluhealth.com) and Delaware, USA (us@tuluhealth.com) ## Who it serves Tulu Health serves longevity clinics, med spas, and membership-based practices serving healthy actives — anywhere patient retention, reactivation, and depth of care per patient drive revenue. ## Core concept — The Patient Twin The Patient Twin is not a database or a dashboard — those are just how you see it. It's a single, continuously updating profile that the clinician, the patient, and Tulu's AI all read from and write back to. Two layers make it work: - Unified data: labs, wearables, visit notes, and lifestyle inputs arrive as different IDs from incompatible sources. Tulu resolves them into one persistent identity, so trend lines provably belong to the same person over time. - Contextual memory: every call, preference, and shifting goal lives in the Twin and nowhere else — the institutional memory that usually leaves when clinic staff turns over. ## Clinic Operations (the command center built on the Twin) Where the Patient Twin is about memory, Clinic Operations is about running the business day to day. All figures below are illustrative, from a seeded synthetic demo panel — not benchmarks across Tulu's actual customer base: - Worklist — every patient ranked by revenue at risk and lifetime value, with the next-best action already attached. - Campaigns — build a cohort from the live patient panel and send to it in one motion; sends in the demo are simulated, illustrating the workflow. - Clinic Pulse — revenue concentration, churn leakage, and campaign ROI on one screen. - Capacity — provider utilization and unsold capacity, visible while there's still time to fill it. - Membership — MRR, churn, and renewal value by tier, tracked like a subscription business. - Compliance — a risk register for the clinic's own credentialing, licensing, and multi-location compliance needs (not a claim that Tulu itself holds a certification). - Outcomes — measured clinical outcomes across a patient cohort, not a testimonial. - Also: Protocols (adherence tracking), Diagnostics (overdue test tracking), Growth (referral/acquisition tracking). ## AI services (all read from and write back to the Patient Twin) - AI Recall — calls dormant/lapsed patients automatically with a personal, relevant reason to return (a protocol left unfinished, a membership lapsed, a re-test overdue). - AI Front Desk — answers every inbound call and enquiry 24/7 with full patient context, and books the visit directly into the clinic's scheduler. - AI Care Navigator — flags who is genuinely due for a next test or protocol and reaches out at the right moment, escalating to a clinician when the data warrants. - AI Benchmarks (coming soon) — baselines a practice's recall rate, front-desk conversion, and care navigation against the anonymized network average. ## Security & compliance SOC-2 compliant, HIPAA-compliant, with a human handoff available on every AI call. ## Founding team - Dr. Adil Khan — Business / CEO. 10+ years scaling healthtech across 500+ hospitals; 2x entrepreneur. - Akif Khan — Technology. Founding team member at Innovaccer; 12+ years in US healthcare. - Dr. Sanjiv Chopra — Clinical. Faculty Dean for Continuing Medical Education, Harvard Medical School. - A.S. Pillai — Finance / RCM. Former CEO of Doha Bank; CFO of Burjeel Hospitals (VPS) and Al-Masraf Bank. ## Key pages - [Home](https://www.tuluhealth.com/): overview, the Patient Twin, the four AI services, and why the Twin compounds over time. - [The Patient Twin](https://www.tuluhealth.com/twin): what the Twin is, its two layers (unified data, contextual memory), and a 60-second product walkthrough video. - [Clinic Operations](https://www.tuluhealth.com/operations): the command center for running a longevity practice — worklist, campaigns, clinic pulse, capacity, membership, compliance, and outcomes, with a 78-second walkthrough video. - [AI Services](https://www.tuluhealth.com/services): AI Recall, AI Front Desk, AI Care Navigator, and AI Benchmarks — the problem, the fix, and why each works. - [See it in Action (interactive demo)](https://www.tuluhealth.com/demo): a live, working embed of the actual Patient Twin product, including its AI health copilot chat. - [Architecture](https://www.tuluhealth.com/architecture): multi-agent AI architecture and HL7/FHIR integration. - [Team](https://www.tuluhealth.com/team): the founding clinical and technical team. - [AI Governance](https://www.tuluhealth.com/governance): safety framework, failure modes, and human-in-the-loop escalation. - [Security](https://www.tuluhealth.com/security): HIPAA-native, SOC 2 Type II, encryption, and zero-retention inference. - [Contact / Book a Demo](https://www.tuluhealth.com/contact): request a 20-minute walkthrough mapped to your own patient list. ## Blog — Clinical Perspectives - [The Future of Autonomous RCM](https://www.tuluhealth.com/blog/autonomous-rcm) - [What Decides Whether an AI Pilot Survives or Dies](https://www.tuluhealth.com/blog/ai-pilot-survival) - [A War Doesn't Stop Illness. It Makes It Invisible.](https://www.tuluhealth.com/blog/ai-resilience) - [Healthcare AI Grew 7x — But Not Where You Think](https://www.tuluhealth.com/blog/ai-where-growth-is) - [The Hard Part Isn't AI — It's Trust](https://www.tuluhealth.com/blog/trust-not-ai) - [Tulu Health Is Now in the US. Here's Why — and What's Next.](https://www.tuluhealth.com/blog/us-launch) Note: blog posts are dated opinion pieces and may reference earlier product names (Ally, Sentinel, ClearClaim, Compass) from before the Patient Twin / AI Recall / Front Desk / Care Navigator / Benchmarks naming. The pages listed under "Key pages" above reflect the current product and are the authoritative source for what Tulu Health builds today.